It is a fact that for some time now, video content has become a worldwide trend. It is even difficult to meet someone who does not consume, even a little, this type of communication. Knowing the growth, you as an entrepreneur should be aware of YouTube content ideas. After all, if it is an increasingly rising media, it is interesting to know the platform and generate value for your brand. However, the big secret is not linked to the number of views or the frequency you post. But, yes, in relation to quality. How about looking at this trend as a complement to your digital marketing strategies? Check out the article:
Why make video content?According to a Video Viewers survey, commissioned by Google, 44% of respondents consider YouTube the best way to consume video content. In addition, in the last five years, the platform has grown by 160% views. This shows us that more and more people are interested in finding information quickly and on the internet. What, in the beginning, may have been an entertainment-only network, with animations, music and others, is now part of a consumer's decision making. Also according to the Google survey, 50% of respondents agreed that online videos directly impact their consumption decisions. Therefore, we can conclude that a well-produced and properly disseminated video based on the target audience, can bring numerous benefits to a brand. In addition to being part of a consumer's purchase process, there are other advantages for those who have already acquired this strategy, such as:
10 YouTube content ideasYou may already know that good content creates value. However, there is no point in innovating, with incredible ideas and “out of the box”, if the text exposed there does not engage and interest your audience. Knowing this, we have separated a list of the best content ideas for YouTube. How about starting to think about promoting your brand in a different way? We are sure you will be very successful! 1- Learning from mistakesA great piece of content, which can yield a lot of guidelines for your channel, is talking about mistakes. That's right, you didn't get it wrong! Regardless of the theme of your channel or the segment of your business, it is interesting to talk about the mistakes already made during the construction of your company. After all, you certainly learned a lot from them. This type of content creates closeness, since other entrepreneurs may have the same difficulties that you have already overcome, for example. Therefore, share each learning with your audience, so that they also know how to overcome adversity. 2- Hits and examplesLike mistakes, your successes can and should be present when creating content for videos. It is a great way to strengthen your brand, position yourself as an authority and create relationships with your audience. 3- Questions and answersCertainly your subscribers, that is, the people who follow you will have doubts about specific subjects, all of which are great opportunities to create insights for topics. You can also create interactions, through posts on social networks asking for suggestions of topics, in addition to closing your videos by inviting subscribers to interact in the comments. 4- LivesLives are excellent ways to produce differentiated content and interact in real time with the audience. 5- TipsOne of the other ideas for YouTube content is to create them from tips, indicating movies, music, books, apps, e-books, among many other things. To pump your channel's audience even more, discover the power of Youtube Analytics ! 6- ReviewsJust as the tips can be very interesting, you can make reviews to produce several of your videos. For example, comment on one of your products, services, videos, website, e-commerce, etc. Certainly, you will take frequent questions about the use, quality, among other information of your consumers. 7- InterviewsHave you heard of storytelling ? It is the ability to tell stories, based on the hero's journey, that is, on archetypes . An excellent way to achieve this is through questions and answers, with interviews! 8- Daily VlogDid you know that your backstage and day to day can be very interesting for your audience? We call the act of recording “behind the camera” a daily vlog. Take advantage of this idea and document your daily life! 9- LecturesDo you give lectures? How about documenting them? In addition to being an excellent way to attract a new audience, it shares experiences and engages. Therefore, invest in making videos of your lectures or webinars. 10- PartnershipsIs an expert in your company's segment available to share knowledge on your channel? Take the opportunity! Partnerships are great content ideas for YouTube and it shows that you are concerned with bringing ever richer ideas to your audience. Conclusion In today's article, you learned about the importance of creating content ideas for YouTube, its advantages and even had the knowledge of 10 types of videos to make on your channel. So, did you like the article? Take advantage of these tips and start implementing them all. For more topics like this, keep following the Blogger Cage! Related Posts:
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This post aims to help you solve the dreaded problem of the “White Screen of Death” or simply “White Screen” of WordPress. There are several causes for this problem, but the main ones are poorly made or incompatible plugins with your version of WordPress. Similar to Windows' "Blue Screen of Death", WordPress's is also much feared, because it means that the site is down . In these cases, it is necessary to investigate the cause of the problem to find the best solution. My first “White Screen”A while ago, when I wrote this article, my website stayed a few minutes "offline", due to "White Screen of Death". In fact, what brought it down was a change I made to the wp-config.php file. You must be imagining that I made this change incorrectly, with some syntax error. In fact, she was totally correct, there was no mistake in her. The first thing I did was to download the file that I had just changed again. I was surprised when I opened the file, because it was corrupted. This “feat” was probably done by the FTP client that I used to upload the file to the server. I had his backup, but I knew that I would not be able to upload the backup file via the FTP client again, as it would corrupt the file again. At this point, I remembered that cPanel has a File Manager. So, I opened the backup file (which was on my pc) and copied all of its contents. Then, I went to the cPanel File Manager and clicked “edit”, to edit the file that was corrupted. I just pasted the contents of the backup file into the file that was corrupted and everything worked. [Bonus Tip] Website Hosting SupportThis tip may be obvious, but I guarantee that the vast majority never remember it. It is very simple, contact your WEBSITE HOSTING and let them know that the site is having problems and ask for their help to solve it. Support personnel will usually fix the problem even if it was caused by a customer error, or at least the support will indicate how it can be resolved. Of course, not every company does that. In the article I talk about how to choose web hosting I explain why it is so important to choose a web hosting that has good support / service. White screen when upgrading to new version of WPIf the white screen problem started when upgrading to a new version of WordPress, before doing anything, try to update the installed plugins and themes as well. Of course, to do this you will need to have access to the WordPress Administrator. If you do not have access to the WP administration panel, you will have to follow the tips below to resolve the issue. Remember that the ideal is to always update themes, plugins and lastly WordPress. Following this order will reduce the chance of having problems after a WordPress update. How to find the cause of the White ScreenThere are hundreds of possible causes for this problem. It can be from a library not found when installing PHP to a poorly made and / or incompatible WordPress plugin. That is, it is impossible to put here in this Post all possible causes of the White Screen. But the main causes of this problem will be addressed. What you should do is activate WordPress Debug mode . With it enabled, various error messages will be displayed on the screen. What you should do is to investigate each of these messages. Usually, the last message is the most important, because, [usually] means that the execution of the php script stopped at that error of the last message. How to enable WordPress debug modeTo activate debug mode, or debug mode , just open the wp-config.php file and add the following code: define('WP_DEBUG', true); Problems with Website HostingIf after activating debug mode , error messages similar to the ones below appear, there is a good chance that the problem is being caused by the company that hosts your website. Library not loaded: /usr/local/lib/... ou Fatal error: Class '{nome da classe}' not found in /home/... If that is the case, only the company can resolve it, unless you have permission to install PHP libraries. To correct the best thing to do is to seek the company's technical support. Usually, they solve this kind of problem quickly, if it is a good WordPress hosting company, of course! How to find out if a Plugin is the cause of the White ScreenAs stated, there is a high chance that a plugin will cause the White Page. Most of the time, it occurs when you update WordPress and a plugin is incompatible with the new version. Or even by some negligence of the Plugin developer, who did not follow the basic rules of development of Plugins. As it is not possible to immediately identify which Plugin is causing the problem, we must disable ALL of them. To do this, simply access the directory where WordPress is installed on the server and rename the “plugins” folder to any other name and then activate the plugins one by one. Step by step1 - Make a backup of your website. 2 - Open your FTP Client. 3 - Connect to your site's FTP. 4 - Go to the wp-content folder (it must be in the “public_html” directory). 5 - Rename the “plugins” folder to “plugins_old”. 6 - Create a new folder called “plugins”. 7 - Now login to WordPress. 8 - Make sure that all plugins have been disabled. 9 - Delete the “plugins” folder that you created. 10 - Rename the “plugins_old” folder to “plugins”. 11 - Activate the Plugins, one at a time, always checking if the site continues to work correctly. Note: If even after deactivating all Plugins, the white screen continues, it is probably not a Plugin that caused the problem. In these cases, other possible causes of the problem, such as themes, should be investigated. If when you activate a plugin the white screen reappears, it means that you found the plugin problematic. You probably won't have access to wp-admin anymore, that is, you won't be able to disable the plugin that broke the site. Then, go to the plugins folder and ONLY rename the plugin folder that caused the error to any other name. Therefore, only this plugin will be disabled. How to find out if the Theme is the cause of the White ScreenIn the case of themes, you will do the same process performed in Plugins, however, the folder you are going to work on is “themes” instead of “plugins”. Also, the theme should be deactivated. I hope you can solve the problem of the White Screen of your website. If you have any questions, post it in the comments below. Related Posts: |
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September 2020
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